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River Under Clouds

THE PROCESS

When it comes to custom lures, the artisan or angler can choose what available blanks are out in today's market. Got old lures that you want to revive? An alternative option is that anglers can also send in old, used lures to be revived with a fresh new look. Contact us to discuss any custom work!

Step One:
Choosing Design

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With the utilizations of airbrushing techniques and hand painted artistry, patterns, fades, and colors are applied to the lures. Acrylic paints, glitters, and even aluminum powders are applied to lures to create the visual appearance to replicate and lure in target species as well as the angler themselves. 

During this stage, pictures of your custom lure(s) would be provided to ensure your satisfaction prior to heading into the next step.

Step Two:
Layered Artistry

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Every lure is encased in a high-gloss UV-stable coating. This quality coating magnifies the depth of colors while providing a rock-hard barrier against abrasion and underwater structure.

Step Three:
Protective Armor

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Assembly is completed with split rings, hooks, as well as being weighed to ensure anglers the proper rod weight use for each lures. Lures are then individually packaged in clear cartons, or fluted cardboard boxes. 

Step Four:
Final Rigging & Packaging

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